Ruf der Wildnis – Call of the Wild

It took a number of weeks of concentrated work until Emil and I had finished our new multimedia presentation “Call of the Wild II”. As a child I was inspired by Jack London to explore the wilds of North America with his picturesque language. We presented our premiere at the WunderWelten-Festival on the 7th of November 2010 in Friedrichshafen at Lake Constance. It was an incredible experience to see how many people flocked to the event until I stood in front of a sold-out hall with 1000 guests. The giant screen brought the images to life. In the new show, I had the opportunity to share my experiences in the wilderness of North America between Alaska and Baja California, with the audience.

WunderWelten was followed by a tour through Switzerland with over 18 events, other presentations in North America and Festivals in Germany. In the course of the last 3 months I was able to share my images and stories with over 7000 people. I have to be honest – being on stage day after day can be tiring, yet I became to love this medium of the “live-presentation”. It is very special. People experience the images, stories and the message in a very different way from a documentary on TV or a film in the movies.

Florian speaking at a Earthjustice event in the Times Building in New York City
With over 1600 people our larges audience to date at the Mundologia Festival in Freiburg, Southern Germany
Our show "Call of the Wild II" at the Mundologia 2011

It was a great experience for me to turn some of our most memorable experiences from our travels and expeditions into a multimedia presentation. It gave me the opportunity to travel back to the different locations through my mind and remember what I felt at the time. When we prepare the show we take special care to reproduce the  atmosphere of weather and light. Emil has a special ear for the ideal music that goes well with the images to reflect the mood of a place. This way we are able to take our audience out into the wilderness with us.

At the same time, I have the chance to talk about important environmental issues and specific threats to wilderness areas I am documenting. The feedback has been overwhelming. I just received another wonderful email yesterday:


” Seldom have I experience the people around me so involved. The story of the Caribou, the wolves and bears, an all the stories you were sharing – magnificent ! …. I always was certain that images had immense power, but I had absolutely no idea, that they could have such an incredible impact, that they go directly  “into the heart” ; that I would have never seen possible in such intensity ! “


Years ago I wrote a newspaper article about still images in the era of the moving picture. Even though I also have included some film clips, I once again realized the power of the still image. The eye can rest and absorb the photograph. The medium of the live presentation brings some calmness into our hectic society.

The time of presentations this spring has come to an end now. We now have to concentrate on our field work until the fall – when we will have a new series of shows.


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Über Florian

Als professioneller Naturfotograf widmet sich Florian Schulz dem Schaffen von einzigartigen Naturaufnahmen. Seine Bilder werden in Magazinen wie National Geographic, BBC Wildlife und GEO veröffentlicht. Schulz stammt aus Süddeutschland und verbringt im Jahr durchschnittlich acht bis zehn Monate im Feld, um mit seinen Fotografieprojekten gesamte Ökosysteme zu dokumentieren.

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Florian Schulz Productions
Naturfilmproduktion & Equipment Rental in Alaska und Baja Kalifornien, Mexiko.
Florian Schulz
DOP | Produzent
Emil Herrera-Schulz
Produktionsleitung | Creative Director
Nicole Frey
Kamera | Schnitt | Digital Assets
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